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03 Feb, 2010

What Others Think of You

Posted by: admin In: Uncategorized

What Others Think of You

Annie Ashdown, the resident Life Coach on ITV’s Kyle’s Academy and a Coaching Academy graduate, specialises in confidence building. She says what other people think of you is none of your business!

Remember we are ‘perfectly imperfect’. So many people feel they must have the perfect life, the perfect figure, the perfect relationship. What a load of tosh! Stay in the moment and enjoy every moment of being who you are, quit rehearsing to be somebody else. It is far better to be yourself then a poor imitation of someone else.

Self-care and self-approval Read the rest of this entry »

Alison Mannell

  • What attracted you to coaching

About 2 years ago I started to hear about coaching from reading articles in magazines and receiving marketing emails from companies.  I run a training company and felt that the delegates on my training courses would benefit from something a little bit extra from me.  Coaching seemed the most logical addition to my business to complement my skills as a trainer/mentor.  The Coaching Academy had been sending me emails for months about their introductory weekend to coaching and in December 2008 I took the plunge and went Read the rest of this entry »

Why Use Testimonials

One of the keys to being a super successful coach is to get great testimonials. Testimonials are like proof. They create certainty in the minds of your prospects that they’ll be able to get similar results.

Certainty is good, especially when people feel unsure about whether coaching will or will not work for them.

Testimonials are a very important way to increase the certainty that you coaching will work for them too. I recommend that you make it one of your goals over the next 30 days to get five glowing testimonials. Read the rest of this entry »

27 Jan, 2010

Coach In The Spotlight – James Barton

Posted by: admin In: Coach Spotlight

Coach In The Spotlight  - James Barton

  • What attracted you to coaching?

After spending the last 15 years in the world of corporates, I was looking for something that gave me more purpose and more satisfaction than simply selling computer systems.

I had originally trained in HR and have always been fascinated in the world of psychology and completed an NLP qualification in 2006, but when I came across coaching it felt like coming home.

There is nothing quite Read the rest of this entry »

I don’t know about you but I have had to really focus to gain any sort of excitement for the year ahead let alone the next decade.   I feel a real fraud writing this for everyone to read as so many people refer to me for inspiration and motivation and yet, this last week has been really difficult for me.   I can’t explain or provide any reason why it has take me longer than usual to be positive, motivated and fired up about 2010.     Reading Twitter and all of the positive 140 character tweets delivered by those I follow have actually made me less enthusiastic.   As everyone Read the rest of this entry »

In The Spotlight  - Damian CulhaneI am The Coaching Academy’s Trainer on the FREE Certificate in Personal Coaching 2 Day course.

My favourite coaching question is When will you be taking this action?

The question that often elicits a breakthrough or ‘aha’ moment is…

  1. What will happen if you do take this action?
  2. What will not happen if you do take this action?
  3. What will happen if you do not take this action?
  4. What will not happen if you do not take this action?

For example (A real life Read the rest of this entry »

05 Jan, 2010

We Need To Talk

Posted by: admin In: Coaching Articles

David FinneyEverything starts with a conversation and so the quality of that conversation determines everything. Small Talk is fairly instinctive, but Big Talk requires something different: the right mindset and a strategy. Let’s put aside small talk and focus on the big conversations that can change life direction.

There are many barriers to effective communication; sometimes it’s hard to pass the ‘ACID’ test which places 4 obstacles in between the communicator and a Read the rest of this entry »

Online Marketing Tips for New Coaches - Mike BlissettAs a trainer and coach, one of the areas fellow coaches and business owners want to work on most is how they can develop a simple and effective marketing strategy – because the reality is if you have one you can expect your business to grow, and if you don’t it probably won’t.

The good news is that developing a great marketing plan can be easy, fun – and when you begin to see the results you’ll just want to do even more of it. Read the rest of this entry »

Jan Lonnen, The Coaching Academy Qualifications Manager explores the question…

According to Wikipedia, Accreditation is a process in which certification of competency, authority, or credibility is presented. The accreditation process ensures that certification practices are acceptable, typically meaning that they are competent to test and certify 3rd parties, behave ethically and employ suitable quality assurance. Read the rest of this entry »

By Emma Wimhurst

Emma WimhurstBe honest, do you have bad habits? I don’t mean smoking or nail-biting – although in the current recession I wouldn’t blame you – but bad business habits. I’m talking about ignoring the state of your balance sheet or making commercial decisions without seeking an expert’s advice. Or perhaps throwing handfuls of cash at unplanned advertising campaigns?

The bad news is that cutting corners and relying on long-held bad habits almost certainly means that, apart from feeling jaded, you won’t ever achieve the business success you’d hoped for. The good news? Habits can be changed and, if you do, extraordinary things can happen to boost your entrepreneurial passion, business performance and profitability even in this economic downturn although there are whispers of optimism coming from the business community and even the British Chambers of Commerce has forecast a small growth of GDP in 2010.   Read the rest of this entry »


  • Emma Wimhurst: What an amazing response to this article. It just goes to show that honesty is the best policy - and when you are open with how you are feeling - the
  • phebe harris: hi auntie dee dee, i never new you had such a hard life i love you lots and miss you hope to see you soon give all my love to Darren, Barney and Roo
  • Liz MacNiven: As the parent of a 17 yr old I am delighted to have a copy of this fantastic DVD. If any teens you know need help with writing a Uni Personal Stateme

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