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03 Dec, 2008

Never Eat Alone: And Other Secrets to Success, One Relationship at a Time – Book Review

Posted by: The Coaching Academy In: Book Reviews

Never Eat Alone: And Other Secrets to Success, One Relationship at a TimeNever Eat Alone: And Other Secrets to Success, One Relationship at a Time by Keith Ferrazzi
(Doubleday Business, 2005)
Reviewed by Pervin Shaikh

This delightful and easy to read book on networking and connecting with others is an invaluable gem.

The crux of the argument is never to sell at the first meeting, but to develop and foster a genuine rapport between two people which takes time, but definitely worth it. This is the point many miss, thus making mistakes and jeopardising relationships when it comes to networking.

Keith shows the reader how easy it is to “reach out” to people by providing useful tips and anecdotes and he also shows how much fun can be had in the process.

A must read for anyone dealing with people!

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